Generative AI: What Is It, Tools, Models, Applications and Use Cases

What is generative AI and what are its applications?

Other companies have opted to become a one-stop-shop solution for content creators. Microsoft recently launched the Designer app, which uses AI to generate graphics you can edit. To use it, you need to enter a prompt, a description of the design you want, like an Instagram post about a hair product launch, including a photo you uploaded, like a ChatGPT-powered Canva. He decided to try out Stable Diffusion, the latest text-to-image generative model from Stability AI. He visited their demo page, typed in the text prompt, and the AI generated 4 different realistic images for him in 20 seconds. 2️⃣ Stable Diffusion, a text-to-image model, has been trained with billions of images with English captions, images by more than 1800 artists, and special databases focused on fictional characters.

What’s more, today’s generative AI can not only create text outputs, but also images, music and even computer code. Generative AI models are trained on a set of data and learn the underlying patterns to generate new data that mirrors the training set. Over two billion dollars have already been invested in generative artificial intelligence, a rise of 425 percent since 2020.

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This type of training involves feeding a model a massive amount of text so it becomes able to generate predictions. For example, some models can predict, based on a few words, how a sentence will end. With the right amount of sample text—say, a broad swath of the internet—these text models become quite accurate.

This can help game developers to create more immersive and challenging game worlds. Generative AI can improve the quality of outdated or low-quality learning materials, such as historical documents, Yakov Livshits photographs, and films. By using AI to enhance the resolution of these materials, they can be brought up to modern standards and be more engaging for students who are used to high-quality media.

Types of generative AI models

Artificial intelligence is pretty much just what it sounds like—the practice of getting machines to mimic human intelligence to perform tasks. You’ve probably interacted with AI even if you don’t realize it—voice assistants like Siri and Alexa are founded on AI technology, as are customer service chatbots that pop up to help you navigate websites. AIMultiple informs hundreds of thousands of businesses (as per similarWeb) including 60% of Fortune 500 every month. Throughout his career, Cem served as a tech consultant, tech buyer and tech entrepreneur. He advised enterprises on their technology decisions at McKinsey & Company and Altman Solon for more than a decade. He led technology strategy and procurement of a telco while reporting to the CEO.

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Generative AI examples are growing rapidly as generative AI moves toward mainstream adoption. Examples are found in nearly every industry, from healthcare to cybersecurity. ChatGPT is a new tool from OpenAI that allows you to have a conversation with a chatbot. Since they are so new, we have yet to see the long-tail effect of generative AI models.

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Yakov Livshits
Founder of the DevEducation project
A prolific businessman and investor, and the founder of several large companies in Israel, the USA and the UAE, Yakov’s corporation comprises over 2,000 employees all over the world. He graduated from the University of Oxford in the UK and Technion in Israel, before moving on to study complex systems science at NECSI in the USA. Yakov has a Masters in Software Development.

The insurance companies can use these scenarios to understand potential future outcomes and make better decisions. Generative AI models can generate personalized insurance policies based on the specific needs and circumstances of each customer. Based on data about the customer, such as age, health history, location, and more, the AI system can generate a policy that fits those individual attributes, rather than providing a one-size-fits-all policy. Retailers can use AI to create descriptions for their products, promotional content for social media, blog posts, and other content that improves SEO and drives customer engagement. Generative AI can create new product designs based on the analysis of current market trends, consumer preferences, and historic sales data. The AI model can generate multiple variations, allowing companies to shortlist the most appealing options.

In 2017, Google reported on a new type of neural network architecture that brought significant improvements in efficiency and accuracy to tasks like natural language processing. The breakthrough approach, called transformers, was based on the concept of attention. Google was another early leader in pioneering transformer AI techniques for processing language, proteins and other types of content. Microsoft’s decision to implement GPT into Bing drove Google to rush to market a public-facing chatbot, Google Bard, built on a lightweight version of its LaMDA family of large language models. Google suffered a significant loss in stock price following Bard’s rushed debut after the language model incorrectly said the Webb telescope was the first to discover a planet in a foreign solar system.

If you’ve consumed any media in the past few years, you’ve likely seen some AI-generated images, even if you’ve been unaware of them. The vast success of social media has resulted in its growth into a full-blown business model. A long way from your Myspace Top 8 and glitter GIFs, we’ve found a way to monetize and create an economic model from Yakov Livshits our social media habits. And behind those prompts, there’s a real person, their ideas, and perhaps most importantly, their intention about what to do with the AI-generated piece content. AI voice generation can be used to create virtual assistants, improve accessibility for people with speech disabilities, create engaging videos, and more.

Whereas traditional AI algorithms may be used to identify patterns within a training data set and make predictions, generative AI uses machine learning algorithms to create outputs based on a training data set. It’s able to produce text and images, spanning blog posts, program code, poetry, and artwork (and even winning competitions, controversially). The software uses complex machine learning models to predict the next word based on previous word sequences, or the next image based on words describing previous images. LLMs began at Google Brain in 2017, where they were initially used for translation of words while preserving context. Online communities such as Midjourney (which helped win the art competition), and open-source providers like HuggingFace, have also created generative models.

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It can automatically fill in the information where necessary, speeding up the process of creating these documents. Utilizing Generative AI, the fashion industry can save both precious time and resources by quickly transforming sketches into vibrant pictures. This technology allows designers and artists to experience their creations in real-time with minimal effort while also providing them more opportunity to experiment without hindrance. From designing syllabi and assessments to personalizing course material based on students’ individual needs, generative AI can help make teaching more efficient and effective. Furthermore, when combined with virtual reality technology, it can also create realistic simulations that will further engage learners in the process.

examples of generative ai

For example, business users could explore product marketing imagery using text descriptions. The Eliza chatbot created by Joseph Weizenbaum in the 1960s was one of the earliest examples of generative AI. These early implementations used a rules-based approach that broke easily due to a limited vocabulary, lack of context and overreliance on patterns, among other shortcomings. What is new is that the latest crop of generative AI apps sounds more coherent on the surface. But this combination of humanlike language and coherence is not synonymous with human intelligence, and there currently is great debate about whether generative AI models can be trained to have reasoning ability.

  • They can use AI to generate new blog posts for you and publish them automatically after you give them a prompt and a scheduled date.
  • Eliminate grammar errors and improve your writing with our free AI-powered grammar checker.
  • For example, one former department manager said people would annotate rows of data using automated tools instead of the manual data labeling required for accuracy, which is what clients thought they were buying.
  • Generative AI is a type of artificial intelligence that involves training MLL (machine learning models) to generate new, original content based on a delivered prompt.

Generative programming tools can be used to automate game testing, such as identifying bugs and glitches, and providing feedback on gameplay balance. This can help game developers to reduce testing Yakov Livshits time and costs, and improve the overall quality of their games. It can be used to analyze player data, such as gameplay patterns and preferences, to provide personalized game experiences.

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